HubSpot

Every conversation, logged in HubSpot automatically

Sales teams lose deals in the gap between a chat app and the CRM. maggio creates or updates the HubSpot contact as the conversation happens, attaches the transcript, and moves the deal stage when qualification criteria are met.

What the agent does

Automatic contact creation

New conversations become CRM records without manual entry.

Full transcript attached

Reps open a deal and see exactly what was said.

Deal stage automation

Qualified conversations advance the pipeline.

Custom property mapping

Budget, timeline, and intent written to your own fields.

Two-way sync

CRM context informs how the agent replies.

Attribution

See which channel and campaign produced the conversation.

Live in four steps

Connect HubSpot

Authorise with OAuth.

Map your fields

Match what the agent collects to your CRM properties.

Set stage rules

Define what qualification means for your pipeline.

Go live

Your CRM stops going stale.

Questions, answered

No. Contacts are matched on phone number and email before anything is created, and existing records are updated rather than duplicated.

Any plan with API access, including the free tier for basic contact sync. Deal-stage automation needs Sales Hub.

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